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April 6, 2022

Influencers, Marketing, and Psychology

Influencers, Marketing, and Psychology
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Revealing the Ivory Tower

Dr. Annie met with me again to share important marketing strategies that various health/wellness influencers utilize on social media to encourage people to purchase their products. This has become particularly sticky for therapists trying to market services, as ethics and marketing might conflict which can lead to experts spreading misinformation and/or fear mongering. Everyone can benefit from this episode! Music: DJ DanceAlone and Kevin MacLeod